Information Technology
I would like to invite you (or members of your team) to attend the following MAPI webinar.
The Evolving World of Big Data – How Learning Needs to Change (Wed. June 19th at 11am Eastern)
The world of data is exploding at enormous rates. Most companies are only beginning to face this sudden deluge...
The current state of the U.S. labor market is generating a significant conversation about the availability of skilled talent especially in light of the manufacturing renaissance underway. The creation and implementation of a sustainable pipeline of talent is integral to both human capital and...
Recently there's been a lot of talk about the "Industrial Internet," a term coined by GE to describe the network that harnesses the power of intelligent machines and big data to gain real-time insights into everything from production bottlenecks to pending maintenance issues. According to a recent...
Product Information Management (or PIM) systems pull together disparate data (like product information, specs, marketing copy, images, etc.) and then allow companies to share this data to channel partners or the web. At the request of a member, we asked the MAPI Marketing Council the following...
According to research by consultant Booz, companies that directly engage their customers in innovation have superior results, including 300% higher operating income growth, 65% higher total shareholder return, and 200% higher return on assets. But what are some tactics that industrial companies can...
Discussion: includes data security risks, laws, rules, insurance options, and risk management.
[Video for members only. Login required.]
DuPont began using New Product Blueprinting for the front-end of innovation in 2008, and soon began seeing important advantages: they were uncovering more and deeper unarticulated customer needs using digitally projected tools and different probing methods. And the methodology was engaging...
The Inaugural Data Analytics Forum will be held on November 28, 2012 at the Hilton Rosemont near Chicago O'Hare Airport. The Forum will consist of discussions led by member company representatives focusing on how manufacturers are creating effective internal audit-data analytics functions with a...
The Council recently published a survey on Marketing Databases and Marketing Automation Tools. Key highlights include:
90% of respondents have a central database (or intranet) to share marketing collateral, sales presentations, etc. Half of these companies have built their solution using...
Today, MAPI members participated in a webinar on Building a Better eCommerce Website. Led by Brady Corporation’s Nina LoCicero, the presentation covered strategy and vision development, including how to preserve relationships with existing distribution partners while providing customers with...